Modeling Paste

hairgum

professional hair and beard products, made in France since 1989

Right from the start, Hairgum has always been strongly committed to men’s hairstyling with dedicated professional product ranges, especially hairstyling products with its iconic hairstyling wax. It was Hairgum who relaunched “pomade” on the French market in 1989. Today, the little wax box with its iconic airplane is still Hairgum’s signature product. Flagship products: gomina-style pomade, hairstyling balms, hair gels, hairspray and hair & beard dyes. For years now, the brand has been strategically expanding and is now looking to become a key stakeholder in the men grooming market. In 2015, the brand underlined back to its roots with a new design inspired by the brand’s vintage touch, and with a new line of barbershop products: beard soap, beard oil, shaving and after-shave cream, shavette razor, moustache wax....
But this was just a first step, as early in2016, Hairgum opened its very first hairdressing salon/barbershop. Our Barbershop is nothing short of a lab where we experiment the brand’s new concept - aiming to become the partner of future hairdressers-barbers by helping them start their career in the best conditions.